Behind the scenes access of Adidas Brazuca World Cup ball in production
Adidas is one the major players in world football today and when it comes to new design and innovation the German brand is at the forefront.
Their latest innovation, the Brazuca World Cup soccer ball designed for the 2014 World Cup in Brazil is seen below in behind the scenes footage of the production process.
The Brazuca which was released last week by Adidas features new structural innovation to enhance grip, stability, touch and Aerodynamics on the pitch.